Mocklup, Shots.so, Screely, and Smartmockups all help you present screenshots and designs as polished visuals, but they focus on different workflows. Mocklup and Shots.so target 3D floating browser-window mockups for product screenshots. Screely is known for fast, flat browser-frame images. Smartmockups offers a large template library across devices, print, and packaging.
This comparison lists observable product differences so you can pick a tool for landing pages, social posts, portfolios, or ecommerce visuals. Features change over time — verify details on each vendor site before you commit.
Feature comparison
The table below compares core workflow differences. Mocklup rows reflect the current editor at mocklup.com.
| Feature | Mocklup | Shots.so | Screely | Smartmockups |
|---|---|---|---|---|
| Price / account | Free; no signup for the core editor | Browser-based; free tier available (see shots.so for current limits) | Browser-based; free to use (see screely.com) | Freemium; account required (see smartmockups.com plans) |
| Primary focus | 3D browser-window screenshot mockups | 3D browser-window screenshot mockups | Flat browser-frame screenshot mockups | Broad template library (devices, print, apparel, packaging) |
| Runs in the browser | Yes | Yes | Yes | Yes (web app) |
| 3D tilt on browser windows | Yes | Yes | No — flat presentation style | Depends on template (many 2D device scenes) |
| Multi-screen layouts | 1, 2, or 3 browser windows with presets | Multiple screens supported (see shots.so layouts) | Typically one screen per export | Varies by template |
| Export formats | PNG, JPG, WebP at 1x, 2x, or 4x | Raster export supported (see shots.so for formats and scale) | PNG export | Raster export supported (plan-dependent) |
| Transparent background export | Yes (PNG and WebP) | Supported (see shots.so export options) | Typically solid background | Varies by template and plan |
| Local screenshot processing | Yes — images stay in the browser during normal editing | See shots.so privacy documentation | See screely.com documentation | Cloud-based template workflow |
| Physical device bezels (phones, laptops as 3D models) | Not in v1 | Browser-window focus | Browser-window focus | Large device and product template library |
Best for founders and indie hackers
Mocklup fits quick launch graphics when you need a free browser editor with 3D tilt and 1–3 screens without installing software. Shots.so is a close alternative with a similar 3D browser-window workflow — compare export limits and account requirements on each site.
Screely is a strong pick when you want a minimal flat browser frame in seconds. Smartmockups is less ideal for pure screenshot mockups but useful if you also need phone, packaging, or print templates in one subscription.
Best for designers and marketers
Choose Mocklup or Shots.so when the deliverable is a dimensional browser mockup for a landing page hero, Product Hunt gallery, or social post. Both support styled backgrounds and multi-screen storytelling.
Choose Screely when speed and simplicity matter more than camera angle. Choose Smartmockups when the campaign needs mixed asset types beyond browser screenshots — for example mug, poster, and phone scenes from one platform.
Comparison FAQ
Short answers to common picker questions.
- Is Mocklup the same as Shots.so? No — both are browser-based 3D screenshot mockup tools, but they differ in editor UX, export options, and account requirements. Try both for your workflow.
- Is Screely a 3D mockup tool? No — Screely focuses on flat browser-frame presentations with a fast, minimal workflow.
- Do I need Smartmockups for screenshot mockups? Not necessarily — Mocklup, Shots.so, or Screely cover browser screenshots; Smartmockups is broader across physical product and device templates.
- Which tool is free without signup? Mocklup’s core editor is free without an account. Verify current policies for other tools on their official sites.
Final thoughts
There is no single best mockup tool for every project. For 3D browser screenshot compositions with local editing and high-resolution PNG, JPG, or WebP export, Mocklup is built specifically for that job.
Shots.so competes in the same category. Screely wins on flat simplicity. Smartmockups wins on template breadth. Pick based on deliverable type, export needs, and whether you need one screen or a multi-screen story.
